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Mobile CRM
We see plenty of adverts showing smart young executives using laptops on the go in airports and street cafés, but does reality bear this out. What really happens?
In reality working with a laptop is difficult unless sat at a desk. Try using one sat behind the wheel of a car you’ll see what we mean.
As a consequence most remote users put off using their CRM system until they get home in the evening.
This more often than not results in CRM work being put off or forgotten. Your company has now lost some valuable information which ultimately means it’s now that little bit harder to succeed.
Multiply this effect up day by day and worker by worker and you can easily see why more users are seeking a better option
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Imagine the alternative:
For CRM access users are now turning to highly portable hand held devices such as Blackberrys, Smartphones and PDAs.
As these devices are so convenient to use, remote CRM users can productively use spare time throughout the day to access and update information.
Imagine using a few minutes of spare time by responding to some emails, recording notes from the previous meeting, or doing a little more research for the next one.
Imagine using a small hand held device to dash off a customer search and see if there are any outstanding service issues or enter some notes.
The speed and accessibility of a mobile device really encourages users to fill in spare minutes during the day. As a consequence the CRM system is maintained with good quality data which means everyone benefits.
The advantages from a user point are clear:
- Quick customer enquiries before and during meetings
- Generate to do’s and appointments on the go
- Update central CRM system with Notes, emails and scheduled tasks
- Productively fill small time gaps with productive actions
The advantages from a company perspective are:
- Remote workers are being even more productive
- The CRM system is being updated with current information
- Users have access to live information for service and contact details
- To do’s are being assigned and recorded rather than attempts at remembering
- Roving CRM users can access their CRM system via their mobile devices, whether Blackberry or PDAs.
For more information please contact CRM4Business on 01509 270260 or email: enquiries@crm4business.co.uk
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Maximizer 10 CRM
A powerful tool for getting the most from your customer interactions.
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Sage CRM
 Sage CRM is the choice for many large scale companies looking to integrate complex business workflows.
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This essential plugin for Maximizer 10 CRM, makes it easy to manage your customer quotes within your Maximizer application
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